Beverly B. Media and Communications

Can a publicity stunt hurt more than help?


Kim Kardashian Is Divorcing. Was Her Publicity Stunt Marriage Worth It For Her Career?


Well it is not a very happy Halloween for Kim Kardashian. After just 72 days of marriage, Kim has filed for divorce from her husband Kris Humphries.TMZ reportsthe TV personality will be seeking a divorce on the grounds of ‘irreconcilable differences’. The date of separation is listed as today (October 31), according to the website.

This extremely short marriage arguably confirms that it was one big publicity stunt. TMZ estimates that their wedding cost as much as $10 million but let’s not forget that Kim got paid over $17 million to televise it and for photographs. According to Don Van Natta Jr., that means she made $10,358.80 per hour for all 72 days of her marriage. So, yes, she will be able to afford her lawyers. Though she told Australian InStyle that she tossed and turned over the decision to televise her wedding, I have a feeling she only said that to look like she struggled with the decision. She told the magazine, “”But I felt like my fans – everyone that has gone on this journey with me, seeing different relationships that I’ve been in – would feel cheated if I didn’t film it. It was something that Kris and I were okay with, and the beauty of it is we get to edit it. It [will be] great to look back at that and see this time in our lives.” Well, not anymore.
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This entry was posted on November 1, 2011 by in The going ons and tagged , , , .

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